On 25–26 November 2025, Doha will host the first-ever Mobile World Congress (MWC) in the Middle East and North Africa. Organized by the GSMA in partnership with Qatar’s Ministry of Communications and Information Technology (MCIT), the event marks a strategic milestone in positioning Qatar as a regional hub for digital innovation.
Held under the patronage of H.E. Sheikh Mohammed bin Abdulrahman bin Jassim Al Thani, Prime Minister and Minister of Foreign Affairs of Qatar, MWC25 Doha fully aligns with the Qatar National Vision 2030 and the country’s Digital Agenda 2030.
1. A Historic Milestone for the MENA Region
MWC25 Doha is the first edition of a five-year strategic partnership between the GSMA and the Government of Qatar, bringing the world’s leading connectivity event to the Middle East for the first time.
The event’s scale reflects its ambition:
- 10,000+ participants expected
- 230+ exhibitors and sponsors, of which around 80% are international
- 200+ high-profile speakers
- Representation from 60+ countries through national pavilions and exhibitors
- Three exhibition halls at the Doha Exhibition and Convention Center (DECC)
Beyond its impressive figures, MWC25 Doha positions Qatar as a central meeting point for policymakers, technology providers, investors and innovators shaping the next chapter of digital transformation in the region.
2. Three Strategic Pillars Shaping the Future
MWC25 Doha structures its discussions around three interconnected themes that reflect the region’s digital priorities:
AI Nexus
This track explores how artificial intelligence is transforming businesses, governments and everyday life, with a particular focus on agentic AI – autonomous systems capable of making decisions and orchestrating complex processes across connected ecosystems.
Intelligent Economies
This pillar examines the foundations of resilient, data-driven economies: secure digital infrastructure, data sovereignty, and next-generation connectivity (5G, 5G-Advanced, and future 6G networks). The focus is on how intelligent connectivity can unlock sustainable growth.
Connected Industries
Here, the spotlight is on real-world use cases of emerging technologies across key sectors such as finance, logistics, energy, smart mobility and connected cities. The sessions highlight how enterprises can move from pilots to large-scale deployment.
3. Flagship GSMA Programmes Debuting in the Region
MWC25 Doha brings several of the GSMA’s most prestigious programmes to the Middle East, some of them for the very first time.
4YFN (Four Years From Now)
The global startup platform 4YFN makes its Middle East debut in Doha. The programme will:
- Showcase 100+ innovative startups
- Cover fintech, deeptech, healthtech and climatetech
- Highlight 40 promising Qatari startups
- Feature dedicated spaces such as the Barca Innovation Hub and The Studio, Qatar’s first AI-focused venture studio supported by Qatar Development Bank
GSMA Ministerial Programme
This invitation-only forum gathers ministers, regulators and industry leaders to discuss digital governance, spectrum policy and investment strategies that will shape the global digital policy environment.
Digital Leaders Programme
Making its first appearance in the Middle East, the Digital Leaders Programme brings together C-level executives from across the tech ecosystem to examine how AI is redefining digital infrastructure, new business models and corporate strategy.
Smart City Expo Doha
Integrated within MWC25 Doha, Smart City Expo Doha is one of the world’s leading events on urban innovation. Organized by Fira de Barcelona with the participation of MIT Media Lab and Microsoft, it addresses five key axes:
- Smart digital innovation
- Connected infrastructure
- Digital economies and future talent
- Disruptive technologies
- Government of the future
4. A Global Tech and Policy Ecosystem Converging in Doha
MWC25 Doha convenes an exceptional line-up of technology companies, consulting firms, government entities, academia and research institutions.
High-Profile Speakers
The programme features senior leaders from across the global tech and telecom landscape, including:
- Peggy Johnson, CEO, Agility Robotics
- Martin Kon, President & COO, Cohere
- Aziz Aluthman Fakhroo, Group CEO, Ooredoo
- Hatem Dowidar, Group CEO, e&
- Kaan Terzioğlu, Group CEO, VEON
- Government representatives, as well as officials from the ITU, UNDP, and the Digital Cooperation Organization (DCO)
Strategic and Ecosystem Partners
The exhibitor base covers the full spectrum of the digital ecosystem, from network infrastructure to cloud, consulting, cybersecurity, fintech and research:
- Global technology leaders: Cisco, Dell Technologies, Ericsson, Google Cloud, Hewlett Packard Enterprise, Huawei, Microsoft, Nokia, ZTE
- Regional players: Ooredoo, Vodafone Qatar, Mannai, Meeza, Beyon, Touch Lebanon, Turkcell, CRA Qatar, QNBN
- Consulting firms: Boston Consulting Group, PwC Middle East, Strategy&, Deloitte
- Financial services: Mastercard
- Academic & research institutions: Qatar University, Khalifa University, QCRI, QSTP
- Government and semi-government organisations: NCSA, Visit Qatar, QRDI, Media City Qatar
In addition, national pavilions from countries such as South Korea and Türkiye, as well as a unified Qatar Pavilion bringing together 13 key national entities, will showcase flagship digital transformation projects.
5. A Rich Agenda with Summits and Immersive Experiences
The MWC25 Doha agenda is organized around specialised summits and hands-on demonstrations, designed to move discussions from vision to execution.
Specialised Summits
- Agentic AI Summit: autonomous systems and decision-making AI
- AI-Powered Telco: AI-driven transformation of telecom operators
- 5G Futures & Next-Generation Networks: monetising standalone 5G and 5G-Advanced
- Fintech & Commerce Summit: mobile commerce and financial innovation
- Smart Mobility Summit: autonomous and smart mobility in the GCC by 2040
- Security Summit: emerging risks and mobile security innovation
- Satellite & NTN: satellite-based and non-terrestrial connectivity
- Data Centres: infrastructure for the region’s data centre boom
- Open Gateway: standardisation and exposure of network capabilities via APIs
Immersive and Interactive Experiences
On the show floor, visitors will have access to a range of interactive experiences, including:
- VR experiences at the GSMA Pavilion with Khalifa University
- A live demonstration of GSMA Open Gateway using Elmo, remotely controlling a car in the desert from a command pod
- Simulators allowing visitors to race against a Formula 1 driver’s lap time on Doha’s Lusail circuit
- Interactive sessions at the PwC booth on practical applications of emerging technologies
An Announcement Lounge will host official MoU signings, providing a dedicated space for partnerships, deal-making and the formalisation of strategic collaborations throughout the event.
6. Impact and Outlook: A Catalyst for the Region’s Digital Future
MWC25 Doha is more than a technology showcase; it is a strategic platform to accelerate digital transformation in the Middle East.
According to H.E. Mohammed bin Ali Al Mannai, Minister of Communications and Information Technology of Qatar, hosting MWC25 Doha under the patronage of the Prime Minister reflects Qatar’s ambition to drive digital innovation and support the vision of H.H. Sheikh Tamim bin Hamad Al Thani, the Amir of the State of Qatar, in building a sustainable, knowledge-based economy.
Vivek Badrinath, Director General of the GSMA, highlights that bringing MWC to Qatar creates a unique space where technology companies, startups and policymakers can collaborate to advance the region’s digital development.
By convening the global mobile and digital ecosystem in Doha for the first time, MWC25 Doha positions the city as a key hub for digital innovation, intelligent connectivity and the knowledge economy, where strategic vision meets concrete implementation and where the digital future of the MENA region is actively being built.
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